The latest eCom brand news, every Sunday.

We are passionate about digital-first brands on platforms like Amazon, Shopify and Walmart. Every Sunday, you will get a summary of last weeks top news, a chart of the week, funding news of brand houses & aggregators and upcoming events.

Staying up-to-date

I started this newsletter in March 2021 on Revue (RIP πŸ‘‹) and it has evolved from a collection of news for Amazon aggregators to a broader strategic overview for digital-first brands. Kicking off 2023 on Substack now.

Share your content

You have some news that you’d like to have our community know about? Share them with me via the1order@substack.com πŸ“¬

People

Christian Umbach
Talks about #ai, #data, #ecommerce, and #platformeconomy. Building Autonomous Brand Optimization with Xapix. The road thus far: MIT, EBS, Lufthansa, UBER, Hyperloop TT, WEF Global Shapers