Christian Umbach

📦 The Order : Weekly Roundup - US sellers GMV, AI storefront & NY event

Issue #274

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Christian Umbach
Jul 12, 2026
∙ Paid

Happy Sunday,

Here’s a quick roundup of last week’s news:

Chart of the week 📈:

In ‘China Won Amazon’s Top 10,000, America Kept Its Top 100’ Marketplace Pulse captures the increasing share of China-based sellers on Amazon. The US GMV share of the Top 100 Amazon sellers amounts to 93.2%, while for sellers 5,000-1,000 its 51.8% US vs 45.1% China vs 3.1% R…

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