📦 The Order : Weekly Roundup - Razor & Stryze + Health & household benchmarks

Issue #107

Happy Sunday,

Here’s a quick roundup of last week’s news :

Benchmark of the week 🎯

Powered by Xapix - reach out to us for custom insights for your products.

Deep dive into recent conversion rates for the health & household category on Amazon.com - an Easter conversion push:

New funding this week: $88M 💰

• EU: Razor Group, an e-commerce aggregator, closes Series C at $88M at $1.2B valuation, acquires Stryze to consolidate [Techcrunch]

Strategy 📈

• European Expansion Accelerator: “Amazon launches EEA program” [eCommerce News]

• Shift from strategy to tactics: “Amazon seller exits evolving past aggregators” [Marketplace Pulse]

• Amazon is trying to make its full-funnel advertising offerings more plug-and-play [Modern Retail]

• “Walmart sells Bonobos to WHP Global and Express in $75 million deal” [CNBC]

• “Shein is hiring to build its U.S. marketplace” [Modern Retail]

• Pinterest is doubling down on its commerce push, but headwinds arise: “Some brands pull back on Pinterest ad spend because of weak performance metrics” [Modern Retail]

• The flipside of eCommerce - the retail apocalypse: “These photos of abandoned malls and golf courses reveal a new era for the American suburb” [Business Insider]

• 👀 “Fed’s Next Rate Move May Crystallize With Coming Data: Eco Week” [Bloomberg]

• “ChatGPT and Retail: Reality, Hype, What's Next, and How to Prepare” [Business Insider]

Events 🎤

• Shoptalk Europe, May 9-11, Barcelona, Spain - ⚠️ While the first wave of signups are closed, brands can still apply for the “hosted retailer” program for a paid trip to the event in Barcelona. More info here.

• Seller Sessions Live, May 13, London, UK

• Seller Barcamp, May 19, Dortmund, Germany

Make this week count 🙌

Christian