📦 The Order : Weekly Roundup - 8Fig & Pet Benchmarks 🎯
Issue #110
Happy Sunday,
Here’s a quick roundup of last week’s news :
Chart of the week 📈
Remember, May is pet awareness month - and Amazon kicked it off with a special pet focused day on May 1st & 2nd. Here’s how it impacted shopper behavior:
If you are selling pet products and want to compare some of your products against the benchmarks, try it out here.
Funding 💰
“8fig nets $40 million in equity and $100 million in debt to fund online sellers” [CTech]
Movers & Shakers 💪
Europe: Go North Group AB Present its first Sustainability Report [Go North]
US: Hive Brands pivots away from the traditional marketplace model to become a DTC brand accelerator [Modern Retail]
US: Foundry acquires men’s cosmetics brand Stryx [Foundry Brands]
Strategy 📈
“Amazon's new service lets users buy physical items in games and apps”[Techcrunch]
“Shopify sells 6 River Systems to new owner” [Techcrunch]
“Shopify Exits Logistics, The Shopify Logistics Side Quest, Whither Buy with Prime” [Stratechery]
'“PayPal raises full-year profit above estimates on e-commerce strength, cost cuts” [Yahoo Finance]
“Shein Marketplace Launches in the U.S.” [Marketplace Pulse]
“The rise and fall of Allbirds: How Silicon Valley's favorite sneaker lost its edge — and how its plan to save itself includes removing a key part of your shoe” [Business Insider]
“The Omnichannel Way: How Ecommerce Brands Can Create Sticky, Connected Customer Journeys” [Inc42]
Meta AI Sandbox for Advertisers — announcement [Meta]
Events 🎤
Seller Barcamp, May 19, Dortmund, Germany
European Seller Conference, June 8-9, Prague, Czech Republic
World Ecommerce Forum, June 8-10, Istanbul, Turkey
Amazon Selling Partner API DevSummit, July 25-26, Seattle, US
Make this week count 🙌
Christian