📦 The Order : Weekly Roundup - 8Fig & Pet Benchmarks 🎯

Issue #110

Happy Sunday,

Here’s a quick roundup of last week’s news :

Chart of the week 📈

Remember, May is pet awareness month - and Amazon kicked it off with a special pet focused day on May 1st & 2nd. Here’s how it impacted shopper behavior:

If you are selling pet products and want to compare some of your products against the benchmarks, try it out here.

Funding 💰

• “8fig nets $40 million in equity and $100 million in debt to fund online sellers” [CTech]

Movers & Shakers 💪

• Europe: Go North Group AB Present its first Sustainability Report [Go North]

• US: Hive Brands pivots away from the traditional marketplace model to become a DTC brand accelerator [Modern Retail]

• US: Foundry acquires men’s cosmetics brand Stryx [Foundry Brands]

Strategy 📈

• “Amazon's new service lets users buy physical items in games and apps”[Techcrunch]

• “Shopify sells 6 River Systems to new owner” [Techcrunch]

• “Shopify Exits Logistics, The Shopify Logistics Side Quest, Whither Buy with Prime” [Stratechery]

• '“PayPal raises full-year profit above estimates on e-commerce strength, cost cuts” [Yahoo Finance]

• “Shein Marketplace Launches in the U.S.” [Marketplace Pulse]

• “The rise and fall of Allbirds: How Silicon Valley's favorite sneaker lost its edge — and how its plan to save itself includes removing a key part of your shoe” [Business Insider]

• “The Omnichannel Way: How Ecommerce Brands Can Create Sticky, Connected Customer Journeys” [Inc42]

• Meta AI Sandbox for Advertisers — announcement [Meta]

Events 🎤

• Seller Barcamp, May 19, Dortmund, Germany

• European Seller Conference, June 8-9, Prague, Czech Republic

• World Ecommerce Forum, June 8-10, Istanbul, Turkey

• Amazon Selling Partner API DevSummit, July 25-26, Seattle, US

Make this week count 🙌

Christian