📦 The Order

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📦 The Order : Weekly Aggregator Roundup - Mensa, Globalbees, Opontia & Bountiful

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📦 The Order : Weekly Aggregator Roundup - Mensa, Globalbees, Opontia & Bountiful

Issue #99

Christian Umbach
Feb 26
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📦 The Order : Weekly Aggregator Roundup - Mensa, Globalbees, Opontia & Bountiful

the1order.substack.com

Happy Sunday,

Here’s a quick roundup of last week’s news :

Chart of the week:

Marketplace Pulse highlights the development of key marketplaces in “eCommerce winners & losers in 2022”.

Here’s a look at global GMV development:

Movers & Shakers 🤝

  • India: Mensa Brands & Globalbees health check [CNBC India]

  • MENA: Opontia feaeture - D2C & marketplace mix: “With its Thrasio-like model, Opontia aims to be MENA’s online house of brands” [Your Story]

  • Shaken up: The Bountiful Company: “A Supplement Company 'Hijacked' Its Amazon Reviews to Boost Sales, According to the FTC” [Gizmodo]

Strategy 📈

  • “Amazon Briefing: 2023 is ‘the year of survival’ for aggregators as deal flow slows” [Modern Retail]

  • “Amazon Briefing: Agencies are increasingly helping clients expand to other marketplaces” [Modern Retail]

  • “Amazon ranks No.1 for value and selection in the latest American Customer Satisfaction Index (ACSI)” [Amazon]

  • “Meet the new Amazon Small Business Academy, an expanded suite of free resources for entrepreneurs” [Amazon]

  • India’s Open Network for Digital Commerce: “Amazon joins Indian eCommerce initiative that seeks to challenge Amazon“ [Techcrunch]

  • De-branding: “Walmart is offloading outdoor brand Moosejaw six years after acquiring it as DTC brands prove tricky to integrate into large companies” [Business Insider]

  • “Shopify, Walmart and Amazon Joust for Merchants With Fulfillment-as-a-Service” [PYMNTS]

  • “Target bets on e-commerce by investing $100 million in hubs to speed up delivery” [CNBC]

  • Etsy’s take rate increase helps revenue growth, but Q4 weaker YoY: “Etsy, Inc. Reports Fourth Quarter and Full Year 2022 Results“ [PR Newswire]

  • China’s re-opening boost: “Alibaba shares rally 6% after massive earnings beat” [CNBC]

  • Hard, or inherently inaccurate? “Digital attribution is dead! Les Binet tells us why marketers need econometrics in 2023” [The Drum]

Events 🎤

  • Prosper Show, Mar 13-15, Las Vegas, NV

  • Shoptalk, Mar 26-29, Las Vegas, NV

  • Seller Sessions Live, May 13, London, UK

Make this week count 🙌

Christian

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📦 The Order : Weekly Aggregator Roundup - Mensa, Globalbees, Opontia & Bountiful

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